Global Consumer Identity & Access Management (CIAM) Market Size, Trends & Analysis - Forecasts to 2028 By Deployment Type (On-Premise, Cloud-based), Service Type (Professional Services, Managed Services), Region (North America, Asia Pacific, Central & South America, Europe, Middle East and Africa), Competitive Landscape, Company Market Share Analysis, and Competitor Analysis
The global consumer identity & access management (CIAM) market is expected to grow at a CAGR of 15.5% from 2023 to 2028.
Consumer Identity and Access Management (CIAM) refers to the set of technologies, processes, and policies that enable organizations to manage and secure the digital identities and access rights of their consumers or users. It is a specialized branch of identity and access management (IAM) that focuses on providing a seamless and secure user experience for consumers accessing digital services, such as e-commerce platforms, online banking, social media, and mobile applications.
CIAM focuses on managing and securing customer identities, allowing organizations to provide seamless and secure access to their services and resources. CIAM solutions provide organizations with a comprehensive set of tools and technologies to manage customer identities, authenticate users, authorize access to resources, and govern customer data privacy. They are designed to streamline user registration and login processes, enable self-service account management, and enhance security through multi-factor authentication and adaptive access controls.
The consumer identity and access management (CIAM) market is growing rapidly owing to factors such as the increasing demand for personalized customer experience, growing cybersecurity concerns, presence of regulatory compliance requirements, increasing adoption of cloud-based services, rising of digital transformation initiatives, rapidly growing e-commerce and online services, mobile and IoT proliferation, and increased use of mobile devices and the Internet of Things (IoT).
CIAM solutions enable businesses to collect and analyze customer data, understand individual preferences, and provide tailored services. Additionally, organizations are becoming more conscious of the need to secure customer identities and protect sensitive data. Cloud-based CIAM solutions offer scalability, flexibility, and cost-effectiveness, allowing organizations to manage customer identities across multiple cloud environments and applications. Digital transformation initiatives across industries are driving the need for robust CIAM solutions, while e-commerce and online services have created a greater need for CIAM solutions. Mobile and IoT proliferation has expanded the attack surface for cyber threats, and CIAM solutions offer mobile-friendly authentication methods and help manage identities for IoT devices.
Based on deployment type, the market is segmented into on-premise and cloud-based. As per this outlook, the cloud-based segment is expected to dominate the market during the forecast period. Cloud-based CIAM solutions is the largest segment in the consumer identity and access management (CIAM) market due to their scalability, flexibility, cost-effectiveness, rapid deployment, accessibility, and global reach. Cloud-based CIAM solutions offer scalability, flexibility, cost-effectiveness, rapid deployment, accessibility, and global reach. Cloud-based solutions typically follow a subscription-based pricing model, eliminating the need for upfront hardware and infrastructure investments.
Based on service type, the market is segmented into professional services and managed services. As per this outlook, the professional services segment is expected to dominate the market during the forecast period. Professional service providers offer expertise in implementing and integrating CIAM solutions, customizing and tailoring solutions, expertising and consulting, training and support, and knowledge transfer. CIAM implementations require in-depth knowledge of identity and access management, security best practices, and regulatory compliance. Training and support are provided to help organizations maximize the benefits of CIAM and address technical issues.
The North America Consumer Identity & Access Management (CIAM) market is driven by several key factors. Firstly, the region has a highly developed digital economy with a large number of online businesses and a tech-savvy consumer base. This has led to a significant increase in the demand for secure and convenient access management solutions to protect consumer identities and data. Secondly, the strict regulatory landscape, including data protection and privacy regulations such as the General Data Protection Regulation (GDPR) and the California Consumer Privacy Act (CCPA), has created a need for robust CIAM solutions to ensure compliance. Additionally, the rising instances of data breaches and cyberattacks have raised awareness about the importance of strong identity and access management practices, leading to increased investments in CIAM solutions. The growing adoption of cloud-based services and the increasing trend of remote work and digital transformation have further fueled the demand for CIAM solutions in North America.
Asia Pacific is analyzed to be the fastest growing segment across the global consumer identity & access management (CIAM) market. The Asia Pacific Consumer Identity & Access Management (CIAM) market is driven by several key factors. Firstly, the region has a large and rapidly growing population with a high rate of internet and mobile device penetration. This has resulted in a significant increase in online transactions and activities, creating a need for robust identity and access management solutions to protect consumer data and privacy. Secondly, the region is experiencing rapid digital transformation across various industries, including finance, e-commerce, healthcare, and telecommunications. This transformation has led to an increased focus on enhancing user experiences and ensuring secure and seamless access to digital services, driving the demand for CIAM solutions.
The key players operating in the market are Aware Inc., Equifax Inc., GB Group, Centrify Corp., Experian Plc, Lifelock Inc., Gigya Inc., Mitek Systems Inc., Okta, Inc. and Janrain Inc. among others.
Please note: This is not an exhaustive list of companies profiled in the report.
1 STRATEGIC INSIGHTS ON NEW REVENUE POCKETS
1.1 Strategic Opportunity & Attractiveness Analysis
1.1.1 Hot Revenue Pockets
1.1.2 Market Attractiveness Score
1.1.3 Revenue Impacting Opportunity
1.1.4 High Growing Region/Country
1.1.5 Competitor Analysis
1.1.6 Consumer Analysis
1.2 Global Market Estimates' View
1.3 Strategic Insights across Business Functions
1.3.1 For Chief Executive Officers
1.3.2 For Chief Marketing Officers
1.3.3 For Chief Strategy Officers
1.4 Evaluate the Potential of your Existing Business Lines vs. New Lines to Enter Into
2.1 Technological Adoption Rate
2.2 Current Trend Impact Analysis
2.3 Future Trend Impact Analysis
2.4 Data Metrics on Feed Stocks
3.1.2 Adjacent Market Opportunities
3.1.3 Ancillary Market Opportunities
3.2.1 Market Drivers: Impact Analysis
3.2.2 Market Restraints: Impact Analysis
3.2.3 Market OpportunIties: Impact Analysis
3.2.4 Market Challenges: Impact Analysis
3.3.1 Porter’s Five Forces Analysis
3.3.1.1 Threat of New Entrants
3.3.1.2 Threat of New Substitutes
3.3.1.3 Bargaining Power of Suppliers
3.3.1.4 Bargaining Power of Buyers
3.3.1.5 Intensity of Competitive Rivalry
3.3.2 SWOT Analysis; By Factor (Political & Legal, Economic, and Technological)
4 GLOBAL CONSUMER IDENTITY & ACCESS MANAGEMENT (CIAM) MARKET, BY SERVICE TYPE
4.2 Consumer Identity & Access Management (CIAM) Market: Service Type Scope Key Takeaways
4.3 Revenue Growth Analysis, 2022 & 2028
4.4.1 Professional Services Market Estimates and Forecast, 2020-2028 (USD Million)
4.5.1 Managed Services Market Estimates and Forecast, 2020-2028 (USD Million)
5 GLOBAL CONSUMER IDENTITY & ACCESS MANAGEMENT (CIAM) MARKET, BY DEPLOYMENT TYPE
5.2 Consumer Identity & Access Management (CIAM) Market: Deployment Type Scope Key Takeaways
5.3 Revenue Growth Analysis, 2022 & 2028
5.4.1 On-Premise Market Estimates And Forecast, 2020-2028 (USD Million)
5.5.1 Cloud-based Market Estimates And Forecast, 2020-2028 (USD Million)
6 GLOBAL CONSUMER IDENTITY & ACCESS MANAGEMENT (CIAM) MARKET, BY REGION
7.1 Company Market Share Analysis
7.2 Four Quadrant Positioning Matrix
7.4.1.1 Business Description & Financial Analysis
7.4.1.3 Products & Services Offered
7.4.1.4 Strategic Alliances between Business Partners
7.4.2.1 Business Description & Financial Analysis
7.4.2.3 Products & Services Offered
7.4.2.4 Strategic Alliances between Business Partners
7.4.3.1 Business Description & Financial Analysis
7.4.3.3 Products & Services Offered
7.4.3.4 Strategic Alliances between Business Partners
7.4.4.1 Business Description & Financial Analysis
7.4.4.3 Products & Services Offered
7.4.4.4 Strategic Alliances between Business Partners
7.4.5.1 Business Description & Financial Analysis
7.4.5.3 Products & Services Offered
7.4.5.4 Strategic Alliances between Business Partners
7.4.6.1 Business Description & Financial Analysis
7.4.6.3 Products & Services Offered
7.4.6.4 Strategic Alliances between Business Partners
7.4.7.1 Business Description & Financial Analysis
7.4.7.3 Products & Services Offered
7.4.7.4 Strategic Alliances between Business Partners
7.4.8.1 Business Description & Financial Analysis
7.4.8.3 Products & Services Offered
7.4.8.4 Strategic Alliances between Business Partners
7.4.9.1 Business Description & Financial Analysis
7.4.9.3 Products & Services Offered
7.4.9.4 Strategic Alliances between Business Partners
7.4.10.1 Business Description & Financial Analysis
7.4.10.3 Products & Services Offered
7.4.10.4 Strategic Alliances between Business Partners
8.1.2 Market Scope & Segmentation
8.2.1.2 GMEs Internal Data Repository
8.2.1.3 Secondary Resources & Third Party Perspectives
8.2.1.4 Company Information Sources
8.2.2.1 Various Application of Respondents for Primary Interviews
8.2.2.2 Number of Interviews Conducted throughout the Research Process
8.2.2.4 Discussion Guide for Primary Participants
8.2.3.1 Expert Panels Across 30+ Industry
8.2.4.1 Paid Local Experts Across 30+ Industry Across each Region
8.3.1.1 Macro-Economic Indicators Considered
8.3.1.2 Micro-Economic Indicators Considered
8.3.2.1 Company Share Analysis Approach
8.3.2.2 Estimation of Potential Product Sales
8.4.2 Time Series, Cross Sectional & Panel Data Analysis
8.5.1 Inhouse AI Based Real Time Analytics Tool
8.5.2 Output From Desk & Primary Research
8.6 Research Assumptions & Limitations
LIST OF TABLES
1 Global Consumer Identity & Access Management (CIAM) Market, By Service Type, 2020-2028 (USD Mllion)
2 Professional Services Market, By Region, 2020-2028 (USD Mllion)
3 Managed Services Market, By Region, 2020-2028 (USD Mllion)
4 Global Consumer Identity & Access Management (CIAM) Market, By Deployment Type, 2020-2028 (USD Mllion)
5 On-Premise Market, By Region, 2020-2028 (USD Mllion)
6 Cloud-based Market, By Region, 2020-2028 (USD Mllion)
7 Regional Analysis, 2020-2028 (USD Mllion)
8 North America Consumer Identity & Access Management (CIAM) Market, By Service Type, 2020-2028 (USD Mllion)
9 North America Consumer Identity & Access Management (CIAM) Market, By Deployment Type, 2020-2028 (USD Mllion)
10 U.S. Consumer Identity & Access Management (CIAM) Market, By Service Type, 2020-2028 (USD Mllion)
11 U.S. Consumer Identity & Access Management (CIAM) Market, By Deployment Type, 2020-2028 (USD Mllion)
12 Canada Consumer Identity & Access Management (CIAM) Market, By Service Type, 2020-2028 (USD Mllion)
13 Canada Consumer Identity & Access Management (CIAM) Market, By Deployment Type, 2020-2028 (USD Mllion)
14 Mexico Consumer Identity & Access Management (CIAM) Market, By Service Type, 2020-2028 (USD Mllion)
15 Mexico Consumer Identity & Access Management (CIAM) Market, By Deployment Type, 2020-2028 (USD Mllion)
16 Europe Consumer Identity & Access Management (CIAM) Market, By Service Type, 2020-2028 (USD Mllion)
17 Europe Consumer Identity & Access Management (CIAM) Market, By Deployment Type, 2020-2028 (USD Mllion)
18 Germany Consumer Identity & Access Management (CIAM) Market, By Service Type, 2020-2028 (USD Mllion)
19 Germany Consumer Identity & Access Management (CIAM) Market, By Deployment Type, 2020-2028 (USD Mllion)
20 U.K. Consumer Identity & Access Management (CIAM) Market, By Service Type, 2020-2028 (USD Mllion)
21 U.K. Consumer Identity & Access Management (CIAM) Market, By Deployment Type, 2020-2028 (USD Mllion)
22 France Consumer Identity & Access Management (CIAM) Market, By Service Type, 2020-2028 (USD Mllion)
23 France Consumer Identity & Access Management (CIAM) Market, By Deployment Type, 2020-2028 (USD Mllion)
24 Italy Consumer Identity & Access Management (CIAM) Market, By Service Type, 2020-2028 (USD Mllion)
25 Italy Consumer Identity & Access Management (CIAM) Market, By Deployment Type, 2020-2028 (USD Mllion)
26 Spain Consumer Identity & Access Management (CIAM) Market, By Service Type, 2020-2028 (USD Mllion)
27 Spain Consumer Identity & Access Management (CIAM) Market, By Deployment Type, 2020-2028 (USD Mllion)
28 Netherlands Consumer Identity & Access Management (CIAM) Market, By Service Type, 2020-2028 (USD Mllion)
29 Netherlands Consumer Identity & Access Management (CIAM) Market, By Deployment Type, 2020-2028 (USD Mllion)
30 Rest Of Europe Consumer Identity & Access Management (CIAM) Market, By Service Type, 2020-2028 (USD Mllion)
31 Rest Of Europe Consumer Identity & Access Management (CIAM) Market, By Deployment Type, 2020-2028 (USD Mllion)
32 Asia Pacific Consumer Identity & Access Management (CIAM) Market, By Service Type, 2020-2028 (USD Mllion)
33 Asia Pacific Consumer Identity & Access Management (CIAM) Market, By Deployment Type, 2020-2028 (USD Mllion)
34 China Consumer Identity & Access Management (CIAM) Market, By Service Type, 2020-2028 (USD Mllion)
35 China Consumer Identity & Access Management (CIAM) Market, By Deployment Type, 2020-2028 (USD Mllion)
36 Japan Consumer Identity & Access Management (CIAM) Market, By Service Type, 2020-2028 (USD Mllion)
37 Japan Consumer Identity & Access Management (CIAM) Market, By Deployment Type, 2020-2028 (USD Mllion)
38 India Consumer Identity & Access Management (CIAM) Market, By Service Type, 2020-2028 (USD Mllion)
39 India Consumer Identity & Access Management (CIAM) Market, By Deployment Type, 2020-2028 (USD Mllion)
40 South Korea Consumer Identity & Access Management (CIAM) Market, By Service Type, 2020-2028 (USD Mllion)
41 South Korea Consumer Identity & Access Management (CIAM) Market, By Deployment Type, 2020-2028 (USD Mllion)
42 Singapore Consumer Identity & Access Management (CIAM) Market, By Service Type, 2020-2028 (USD Mllion)
43 Singapore Consumer Identity & Access Management (CIAM) Market, By Deployment Type, 2020-2028 (USD Mllion)
44 Thailand Consumer Identity & Access Management (CIAM) Market, By Service Type, 2020-2028 (USD Mllion)
45 Thailand Consumer Identity & Access Management (CIAM) Market, By Deployment Type, 2020-2028 (USD Mllion)
46 Malaysia Consumer Identity & Access Management (CIAM) Market, By Service Type, 2020-2028 (USD Mllion)
47 Malaysia Consumer Identity & Access Management (CIAM) Market, By Deployment Type, 2020-2028 (USD Mllion)
48 Indonesia Consumer Identity & Access Management (CIAM) Market, By Service Type, 2020-2028 (USD Mllion)
49 Indonesia Consumer Identity & Access Management (CIAM) Market, By Deployment Type, 2020-2028 (USD Mllion)
50 Vietnam Consumer Identity & Access Management (CIAM) Market, By Service Type, 2020-2028 (USD Mllion)
51 Vietnam Consumer Identity & Access Management (CIAM) Market, By Deployment Type, 2020-2028 (USD Mllion)
52 Taiwan Consumer Identity & Access Management (CIAM) Market, By Service Type, 2020-2028 (USD Mllion)
53 Taiwan Consumer Identity & Access Management (CIAM) Market, By Deployment Type, 2020-2028 (USD Mllion)
54 Rest of APAC Consumer Identity & Access Management (CIAM) Market, By Service Type, 2020-2028 (USD Mllion)
55 Rest of APAC Consumer Identity & Access Management (CIAM) Market, By Deployment Type, 2020-2028 (USD Mllion)
56 Middle East & Africa Consumer Identity & Access Management (CIAM) Market, By Service Type, 2020-2028 (USD Mllion)
57 Middle East & Africa Consumer Identity & Access Management (CIAM) Market, By Deployment Type, 2020-2028 (USD Mllion)
58 Saudi Arabia Consumer Identity & Access Management (CIAM) Market, By Service Type, 2020-2028 (USD Mllion)
59 Saudi Arabia Consumer Identity & Access Management (CIAM) Market, By Deployment Type, 2020-2028 (USD Mllion)
60 UAE Consumer Identity & Access Management (CIAM) Market, By Service Type, 2020-2028 (USD Mllion)
61 UAE Consumer Identity & Access Management (CIAM) Market, By Deployment Type, 2020-2028 (USD Mllion)
62 Israel Consumer Identity & Access Management (CIAM) Market, By Service Type, 2020-2028 (USD Mllion)
63 Israel Consumer Identity & Access Management (CIAM) Market, By Deployment Type, 2020-2028 (USD Mllion)
64 South Africa Consumer Identity & Access Management (CIAM) Market, By Service Type, 2020-2028 (USD Mllion)
65 South Africa Consumer Identity & Access Management (CIAM) Market, By Deployment Type, 2020-2028 (USD Mllion)
66 Rest Of Middle East & Africa Consumer Identity & Access Management (CIAM) Market, By Service Type, 2020-2028 (USD Mllion)
67 Rest Of Middle East & Africa Consumer Identity & Access Management (CIAM) Market, By Deployment Type, 2020-2028 (USD Mllion)
68 Central & South America Consumer Identity & Access Management (CIAM) Market, By Service Type, 2020-2028 (USD Mllion)
69 Central & South America Consumer Identity & Access Management (CIAM) Market, By Deployment Type, 2020-2028 (USD Mllion)
70 Brazil Consumer Identity & Access Management (CIAM) Market, By Service Type, 2020-2028 (USD Mllion)
71 Brazil Consumer Identity & Access Management (CIAM) Market, By Deployment Type, 2020-2028 (USD Mllion)
72 Chile Consumer Identity & Access Management (CIAM) Market, By Service Type, 2020-2028 (USD Mllion)
73 Chile Consumer Identity & Access Management (CIAM) Market, By Deployment Type, 2020-2028 (USD Mllion)
74 Argentina Consumer Identity & Access Management (CIAM) Market, By Service Type, 2020-2028 (USD Mllion)
75 Argentina Consumer Identity & Access Management (CIAM) Market, By Deployment Type, 2020-2028 (USD Mllion)
76 Rest Of Central & South America Consumer Identity & Access Management (CIAM) Market, By Service Type, 2020-2028 (USD Mllion)
77 Rest Of Central & South America Consumer Identity & Access Management (CIAM) Market, By Deployment Type, 2020-2028 (USD Mllion)
78 Aware Inc. : Products & Services Offering
79 Equifax Inc.: Products & Services Offering
80 Experion Inc.: Products & Services Offering
81 GB Group: Products & Services Offering
82 Centrify Corp.: Products & Services Offering
83 LIFELOCK INC.: Products & Services Offering
84 Mitek Systems Inc. : Products & Services Offering
85 Gigya Inc.: Products & Services Offering
86 Okta Inc., Inc: Products & Services Offering
87 Other Companies: Products & Services Offering
LIST OF FIGURES
1 Global Consumer Identity & Access Management (CIAM) Market Overview
2 Global Consumer Identity & Access Management (CIAM) Market Value From 2020-2028 (USD Mllion)
3 Global Consumer Identity & Access Management (CIAM) Market Share, By Service Type (2022)
4 Global Consumer Identity & Access Management (CIAM) Market Share, By Deployment Type (2022)
5 Global Consumer Identity & Access Management (CIAM) Market, By Region (Asia Pacific Market)
6 Technological Trends In Global Consumer Identity & Access Management (CIAM) Market
7 Four Quadrant Competitor Positioning Matrix
8 Impact Of Macro & Micro Indicators On The Market
9 Impact Of Key Drivers On The Global Consumer Identity & Access Management (CIAM) Market
10 Impact Of Challenges On The Global Consumer Identity & Access Management (CIAM) Market
11 Porter’s Five Forces Analysis
12 Global Consumer Identity & Access Management (CIAM) Market: By Service Type Scope Key Takeaways
13 Global Consumer Identity & Access Management (CIAM) Market, By Service Type Segment: Revenue Growth Analysis
14 Professional Services Market, By Region, 2020-2028 (USD Mllion)
15 Managed Services Market, By Region, 2020-2028 (USD Mllion)
16 Global Consumer Identity & Access Management (CIAM) Market: By Deployment Type Scope Key Takeaways
17 Global Consumer Identity & Access Management (CIAM) Market, By Deployment Type Segment: Revenue Growth Analysis
18 On-Premise Market, By Region, 2020-2028 (USD Mllion)
19 Cloud-based Market, By Region, 2020-2028 (USD Mllion)
20 Regional Segment: Revenue Growth Analysis
21 Global Consumer Identity & Access Management (CIAM) Market: Regional Analysis
22 North America Consumer Identity & Access Management (CIAM) Market Overview
23 North America Consumer Identity & Access Management (CIAM) Market, By Service Type
24 North America Consumer Identity & Access Management (CIAM) Market, By Deployment Type
25 North America Consumer Identity & Access Management (CIAM) Market, By Country
26 U.S. Consumer Identity & Access Management (CIAM) Market, By Service Type
27 U.S. Consumer Identity & Access Management (CIAM) Market, By Deployment Type
28 Canada Consumer Identity & Access Management (CIAM) Market, By Service Type
29 Canada Consumer Identity & Access Management (CIAM) Market, By Deployment Type
30 Mexico Consumer Identity & Access Management (CIAM) Market, By Service Type
31 Mexico Consumer Identity & Access Management (CIAM) Market, By Deployment Type
32 Four Quadrant Positioning Matrix
33 Company Market Share Analysis
34 Aware Inc. : Company Snapshot
35 Aware Inc. : SWOT Analysis
36 Aware Inc. : Geographic Presence
37 Equifax Inc.: Company Snapshot
38 Equifax Inc.: SWOT Analysis
39 Equifax Inc.: Geographic Presence
40 Experion Inc.: Company Snapshot
41 Experion Inc.: SWOT Analysis
42 Experion Inc.: Geographic Presence
43 GB Group: Company Snapshot
44 GB Group: Swot Analysis
45 GB Group: Geographic Presence
46 Centrify Corp.: Company Snapshot
47 Centrify Corp.: SWOT Analysis
48 Centrify Corp.: Geographic Presence
49 Lifelock Inc.: Company Snapshot
50 Lifelock Inc.: SWOT Analysis
51 Lifelock Inc.: Geographic Presence
52 Mitek Systems Inc. : Company Snapshot
53 Mitek Systems Inc. : SWOT Analysis
54 Mitek Systems Inc. : Geographic Presence
55 Gigya Inc.: Company Snapshot
56 Gigya Inc.: SWOT Analysis
57 Gigya Inc.: Geographic Presence
58 Okta Inc., Inc.: Company Snapshot
59 Okta Inc., Inc.: SWOT Analysis
60 Okta Inc., Inc.: Geographic Presence
61 Other Companies: Company Snapshot
62 Other Companies: SWOT Analysis
63 Other Companies: Geographic Presence
The Global Consumer Identity & Access Management (CIAM) Market has been studied from the year 2019 till 2028. However, the CAGR provided in the report is from the year 2023 to 2028. The research methodology involved three stages: Desk research, Primary research, and Analysis & Output from the entire research process.
The desk research involved a robust background study which meant referring to paid and unpaid databases to understand the market dynamics; mapping contracts from press releases; identifying the key players in the market, studying their product portfolio, competition level, annual reports/SEC filings & investor presentations; and learning the demand and supply-side analysis for the Consumer Identity & Access Management (CIAM) Market.
The primary research activity included telephonic conversations with more than 50 tier 1 industry consultants, distributors, and end-use product manufacturers.
Finally, based on the above thorough research process, an in-depth analysis was carried out considering the following aspects: market attractiveness, current & future market trends, market share analysis, SWOT analysis of the company and customer analytics.
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