Global 360-Degree Camera Market Size, Trends & Analysis - Forecasts to 2026 By Connectivity Type ([Wired and Wireless), By Resolution (HD and UHD), By Camera Type (Single and Professional), By Vertical (Media & Entertainment, Consumer, Military & Defence, Travel & Tourism, Automotive, Commercial, Healthcare, and Others), Competitive Landscape, Company Market Share Analysis, and Competitor Analysis
A 360-degree camera is an optical device that captures images from multiple directions. To either side of the sensor are two main lenses, one of which captures 180 degrees. These lenses catch the wide-angle video and stitch it together into a single 360-degree shot. Spherical cameras, which are engineered to withstand risky experiences, and lifestyle cameras, which are cheaper, lighter, and sometimes easier to use, are the two major types of 360-degree cameras. Because of the high demand for advanced 360-degree cameras and the high cost of these cameras, several businesses have begun to provide rental services. In comparison to preceding generations of smartphones, recent consumer electronics market advances have culminated in the miniaturization of various products. The camera category of the consumer products market has evolved in terms of product size, pricing, and efficiency. The use of social media as a medium for a variety of advertising and marketing practices, such as posting live videos and photos, is on the rise. People in developed countries such as Jordan, Nigeria, Kenya, and Lebanon are increasingly using social media.
360-degree cameras have revolutionized the way photographs and videos are captured, allowing people to take photos and film videos from a 360-degree field of view in the horizontal direction. After being posted to major content sites like Facebook and YouTube, the captured photos and videos can be easily accessed on smartphones or laptops. These cameras may usually record images with a resolution of 4K or higher. They've arisen as a promising perspective for virtual reality apps, in which the content can be viewed with virtual reality headsets. The demand for 360-degree videos and photos contained in critical application fields, such as security, is driving rapid growth in the 360-degree camera industry.
Extensive use of virtual and augmented reality systems in the entertainment segment and the availability of the 360-degree camera at affordable prices are driving the market. Moreover, the integration of cameras with mobile devices and rising preferences for watching real-time HDR content is also fuelling the market. The affordability and functionality of the advanced 360-cameras needed for surveillance in various industries as well as public spaces like parking lots, malls, parking garages, train stations, and others, is presumed to help the global 360-degree camera market to expand.
The 360-degree camera market is split into two categories depending on the connectivity type of the camera: single and professional. The wireless cameras will be leading in the market. They are ideal for professional use because they are extremely efficient at delivering high-resolution photographs and under low-light environments. Other trends, such as the easy availability of low-cost model options and technical advances, such as the inclusion of facial recognition and night vision features, as well as smartphone and solar power convergence, are expected to propel the market even further.
The 360-degree camera market is split into two categories depending on the resolution: HD and UHD. The Ultra High-Definition (UHD) portion of the resolution segment is projected to rise at the fastest rate in terms of sales in the world market. The growing demand for high-resolution cameras in the advanced camera group, like 4K, 5.7K, and 8K for image quality creation, is mainly responsible for this increase.
The 360-degree camera market is split into two categories depending on camera type: single and professional. The professional segment is likely to rise during the forecast period. A significant rise in demand for specialized photography solutions is emerging as a growth-inducing driver. 360-degree cameras capture high-resolution images with a major capability of efficiently working under low-light conditions, allowing them to be suitable for professional applications. Moreover, they are used by professionals to observe and identify unusual activity, to map people's movements, to improve area control, and to perform indoor and outdoor monitoring.
Depending on the vertical, the 360-degree camera market is categorized into media & entertainment, consumer, military & defense, travel & tourism, automotive, commercial, healthcare, and others. The consumer vertical will be having the largest share in the market. The 360-degree cameras remove the need for any operator assistance to cover wide-angle shots in comparison to many conventional cameras thus making it perfect for consumer vertical. It also reduces installation time and expense while also improving situational awareness. The application of these cameras is growing in a variety of domains of the consumer vertical, including sports, art, concerts, and events, which gives the 360-degree camera industry room to expand.
As per the geographical analysis, the market can be classified into North America (the US, Canada, and Mexico), Asia Pacific (India, China, Japan, Malaysia, Singapore, and Rest of Asia Pacific), Europe (Germany, United Kingdom, Italy, France, Spain, Netherlands, and Rest of Europe), Middle East & Africa and Central South America. North America is presumed to be the leader in the 360-degree camera market. The high adoption of 360-degree cameras in numerous industries including automotive, IT, and others is primarily responsible for the target market's expansion. The willingness of customers to embrace technologically innovative devices, as well as the emergence of a significant set of participants producing advanced standalone 360-cameras and rigs, are the primary drivers of market growth in North America. Due to increased visibility and support for security purposes on airports and public places to provide battle resolution against terrorists, the demand in the Asia Pacific is projected to grow at the fastest rate.
Samsung Electronics, Ricoh, GoPro, Insta360, 360fly, LG Electronics, Nikon, Kodak, Rylo, and Bubl, are the top players in the 360-degree camera market.
Please note: This is not an exhaustive list of companies profiled in the report.
Chapter 1 Methodology
1.1 Market Scope & Definitions
1.2 Estimates & Forecast Calculation
1.3 Historical Data Overview And Validation
1.4 Data Sources
1.4.1 Secondary
1.4.2 Primary
Chapter 2 Report Outlook
2.1 360-Degree Camera Industry Overview, 2019-2026
2.1.1 Connectivity Type Overview
2.1.2 Resolution Overview
2.1.3 Camera Type Overview
2.1.4 Vertical Overview
2.1.5 Region Overview
Chapter 3 360-Degree Camera Market Trends
3.1 Market Segmentation
3.2 Industry Background, 2019-2026
3.3 Market Key Trends
3.3.1 Positive Trends
3.3.1.1 Available at affordable prices
3.3.1.2 Extensive use of virtual and augmented reality systems
3.3.2 Industry Challenges
3.3.2.1 Limited Study and Industry Participants
3.4 Prospective Growth Scenario
3.4.1 Connectivity Type Growth Scenario
3.4.2 Resolution Growth Scenario
3.4.3 Camera Type Growth Scenario
3.4.4 Vertical Growth Scenario
3.5 COVID-19 Influence over Industry Growth
3.6 Porter’s Analysis
3.7 PESTEL Analysis
3.8 Value Chain & Supply Chain Analysis
3.9 Regulatory Framework
3.9.1 North America
3.9.2 Europe
3.9.3 APAC
3.9.4 LATAM
3.9.5 MEA
3.10 Technology Overview
3.11 Market Share Analysis, 2020
3.11.1 Company Positioning Overview, 2020
Chapter 4 360-Degree Camera Market, By Connectivity Type
4.1 Connectivity Type Outlook
4.2 Wired
4.2.1 Market Size, By Region, 2019-2026 (USD Million)
4.3 Wireless
4.3.1 Market Size, By Region, 2019-2026 (USD Million)
Chapter 5 360-Degree Camera Market, By Resolution
5.1 Resolution Outlook
5.2 HD
5.2.1 Market Size, By Region, 2019-2026 (USD Million)
5.3 UHD
5.3.1 Market Size, By Region, 2019-2026 (USD Million)
Chapter 6 360-Degree Camera Market, By Camera Type
6.1 Camera Type Outlook
6.2 Single
6.2.1 Market Size, By Region, 2019-2026 (USD Million)
6.3 Professional
6.3.1 Market Size, By Region, 2019-2026 (USD Million)
Chapter 7 360-Degree Camera Market, By Vertical
7.1 Vertical Outlook
7.2 Media & Entertainment
7.2.1 Market Size, By Region, 2019-2026 (USD Million)
7.3 Consumer
7.3.1 Market Size, By Region, 2019-2026 (USD Million)
7.4 Military & Defense
7.4.1 Market Size, By Region, 2019-2026 (USD Million)
Chapter 6 360-Degree Camera Market, By Region
6.1 Regional outlook
6.2 North America
6.2.1 Market Size, By Country 2019-2026 (USD Million)
6.2.2 Market Size, By Connectivity Type, 2019-2026 (USD Million)
6.2.3 Market Size, By Resolution, 2019-2026 (USD Million)
6.2.4 Market Size, By Camera Type, 2019-2026 (USD Million)
6.2.5 Market Size, By Verticals, 2019-2026 (USD Million)
6.2.6 U.S.
6.2.6.1 Market Size, By Connectivity Type, 2019-2026 (USD Million)
6.2.6.2 Market Size, By Resolution, 2019-2026 (USD Million)
6.2.6.3 Market Size, By Camera Type, 2019-2026 (USD Million)
6.2.6.4 Market Size, By Verticals, 2019-2026 (USD Million)
6.2.7 Canada
6.2.7.1 Market Size, By Connectivity Type, 2019-2026 (USD Million)
6.2.7.2 Market Size, By Resolution, 2019-2026 (USD Million)
6.2.7.3 Market Size, By Camera Type, 2019-2026 (USD Million)
6.2.7.4 Market Size, By Verticals, 2019-2026 (USD Million)
6.3 Europe
6.3.1 Market Size, By Country 2019-2026 (USD Million)
6.3.2 Market Size, By Connectivity Type, 2019-2026 (USD Million)
6.3.3 Market Size, By Resolution, 2019-2026 (USD Million)
6.3.4 Market Size, By Camera Type, 2019-2026 (USD Million)
6.3.5 Market Size, By Verticals, 2019-2026 (USD Million)
6.3.6 Germany
6.3.6.1 Market Size, By Connectivity Type, 2019-2026 (USD Million)
6.3.6.2 Market Size, By Resolution, 2019-2026 (USD Million)
6.3.6.3 Market Size, By Camera Type, 2019-2026 (USD Million)
6.3.6.4 Market Size, By Verticals, 2019-2026 (USD Million)
6.3.7 UK
6.3.7.1 Market Size, By Connectivity Type, 2019-2026 (USD Million)
6.3.7.2 Market Size, By Resolution, 2019-2026 (USD Million)
6.3.7.3 Market Size, By Camera Type, 2019-2026 (USD Million)
6.3.7.4 Market Size, By Verticals, 2019-2026 (USD Million)
6.3.8 France
6.3.8.1 Market Size, By Connectivity Type, 2019-2026 (USD Million)
6.3.8.2 Market Size, By Resolution, 2019-2026 (USD Million)
6.3.8.3 Market Size, By Camera Type, 2019-2026 (USD Million)
6.3.8.4 Market Size, By Verticals, 2019-2026 (USD Million)
6.3.9 Italy
6.3.9.1 Market Size, By Connectivity Type, 2019-2026 (USD Million)
6.3.9.2 Market Size, By Resolution, 2019-2026 (USD Million)
6.3.9.3 Market Size, By Camera Type, 2019-2026 (USD Million)
6.3.19.4 Market Size, By Verticals, 2019-2026 (USD Million)
6.3.10 Spain
6.3.10.1 Market Size, By Connectivity Type, 2019-2026 (USD Million)
6.3.10.2 Market Size, By Resolution, 2019-2026 (USD Million)
6.3.10.3 Market Size, By Camera Type, 2019-2026 (USD Million)
6.3.10.4 Market Size, By Verticals, 2019-2026 (USD Million)
6.3.11 Russia
6.3.11.1 Market Size, By Connectivity Type, 2019-2026 (USD Million)
6.3.11.2 Market Size, By Resolution, 2019-2026 (USD Million)
6.3.11.3 Market Size, By Camera Type, 2019-2026 (USD Million)
6.3.11.4 Market Size, By Verticals, 2019-2026 (USD Million)
6.4 Asia Pacific
6.4.1 Market Size, By Country 2019-2026 (USD Million)
6.4.2 Market Size, By Connectivity Type, 2019-2026 (USD Million)
6.4.3 Market Size, By Resolution, 2019-2026 (USD Million)
6.4.4 Market Size, By Camera Type, 2019-2026 (USD Million)
6.4.5 Market Size, By Verticals, 2019-2026 (USD Million)
6.4.6 China
6.4.6.1 Market Size, By Connectivity Type, 2019-2026 (USD Million)
6.4.6.2 Market Size, By Resolution, 2019-2026 (USD Million)
6.4.6.3 Market Size, By Camera Type, 2019-2026 (USD Million)
6.4.6.4 Market Size, By Verticals, 2019-2026 (USD Million)
6.4.7 India
6.4.7.1 Market Size, By Connectivity Type, 2019-2026 (USD Million)
6.4.7.2 Market Size, By Resolution, 2019-2026 (USD Million)
6.4.7.3 Market Size, By Camera Type, 2019-2026 (USD Million)
6.4.7.4 Market Size, By Verticals, 2019-2026 (USD Million)
6.4.8 Japan
6.4.8.1 Market Size, By Connectivity Type, 2019-2026 (USD Million)
6.4.8.2 Market Size, By Resolution, 2019-2026 (USD Million)
6.4.8.3 Market Size, By Camera Type, 2019-2026 (USD Million)
6.4.8.4 Market Size, By Verticals, 2019-2026 (USD Million)
6.4.9 Australia
6.4.9.1 Market Size, By Connectivity Type, 2019-2026 (USD Million)
6.4.9.2 Market size, By Resolution, 2019-2026 (USD Million)
6.4.9.3 Market Size, By Camera Type, 2019-2026 (USD Million)
6.4.9.4 Market Size, By Verticals, 2019-2026 (USD Million)
6.4.10 South Korea
6.4.10.1 Market Size, By Connectivity Type, 2019-2026 (USD Million)
6.4.10.2 Market Size, By Resolution, 2019-2026 (USD Million)
6.4.10.3 Market Size, By Camera Type, 2019-2026 (USD Million)
6.4.10.4 Market Size, By Verticals, 2019-2026 (USD Million)
6.5 Latin America
6.5.1 Market Size, By Country 2019-2026 (USD Million)
6.5.2 Market Size, By Connectivity Type, 2019-2026 (USD Million)
6.5.3 Market Size, By Resolution, 2019-2026 (USD Million)
6.5.4 Market Size, By Camera Type, 2019-2026 (USD Million)
6.5.5 Market Size, By Verticals, 2019-2026 (USD Million)
6.5.6 Brazil
6.5.6.1 Market Size, By Connectivity Type, 2019-2026 (USD Million)
6.5.6.2 Market Size, By Resolution, 2019-2026 (USD Million)
6.5.6.3 Market Size, By Camera Type, 2019-2026 (USD Million)
6.5.6.4 Market Size, By Verticals, 2019-2026 (USD Million)
6.5.7 Mexico
6.5.7.1 Market Size, By Connectivity Type, 2019-2026 (USD Million)
6.5.7.2 Market Size, By Resolution, 2019-2026 (USD Million)
6.5.7.3 Market Size, By Camera Type, 2019-2026 (USD Million)
6.5.7.4 Market Size, By Verticals, 2019-2026 (USD Million)
6.5.8 Argentina
6.5.8.1 Market Size, By Connectivity Type, 2019-2026 (USD Million)
6.5.8.2 Market Size, By Resolution, 2019-2026 (USD Million)
6.5.8.3 Market Size, By Camera Type, 2019-2026 (USD Million)
6.5.8.4 Market Size, By Verticals, 2019-2026 (USD Million)
6.6 MEA
6.6.1 Market Size, By Country 2019-2026 (USD Million)
6.6.2 Market Size, By Connectivity Type, 2019-2026 (USD Million)
6.6.3 Market Size, By Resolution, 2019-2026 (USD Million)
6.6.4 Market Size, By Camera Type, 2019-2026 (USD Million)
6.6.5 Market Size, By Vertical, 2019-2026 (USD Million)
6.6.6 Saudi Arabia
6.6.6.1 Market Size, By Connectivity Type, 2019-2026 (USD Million)
6.6.6.2 Market Size, By Resolution, 2019-2026 (USD Million)
6.6.6.3 Market Size, By Camera Type, 2019-2026 (USD Million)
6.6.6.4 Market Size, By Verticals, 2019-2026 (USD Million)
6.6.7 UAE
6.6.7.1 Market Size, By Connectivity Type, 2019-2026 (USD Million)
6.6.7.2 Market Size, By Resolution, 2019-2026 (USD Million)
6.6.7.3 Market Size, By Camera Type, 2019-2026 (USD Million)
6.6.7.4 Market Size, By Verticals, 2019-2026 (USD Million)
6.6.8 South Africa
6.6.8.1 Market Size, By Connectivity Type, 2019-2026 (USD Million)
6.6.8.2 Market Size, By Resolution, 2019-2026 (USD Million)
6.6.8.3 Market Size, By Camera Type, 2019-2026 (USD Million)
6.6.8.4 Market Size, By Verticals, 2019-2026 (USD Million)
Chapter 7 Company Landscape
7.1 Competitive Analysis, 2020
7.2 Samsung Electronics
7.2.1 Company Overview
7.2.2 Financial Analysis
7.2.3 Strategic Positioning
7.2.4 Info Graphic Analysis
7.3 Ricoh
7.3.1 Company Overview
7.3.2 Financial Analysis
7.3.3 Strategic Positioning
7.3.4 Info Graphic Analysis
7.4 GoPro
7.4.1 Company Overview
7.4.2 Financial Analysis
7.4.3 Strategic Positioning
7.4.4 Info Graphic Analysis
7.5 Insta360
7.5.1 Company Overview
7.5.2 Financial Analysis
7.5.3 Strategic Positioning
7.5.4 Info Graphic Analysis
7.6 360fly
7.6.1 Company Overview
7.6.2 Financial Analysis
7.6.3 Strategic Positioning
7.6.4 Info Graphic Analysis
7.7 LG Electronics
7.7.1 Company Overview
7.7.2 Financial Analysis
7.7.3 Strategic Positioning
7.7.4 Info Graphic Analysis
7.8 Nikon
7.8.1 Company Overview
7.8.2 Financial Analysis
7.8.3 Strategic Positioning
7.8.4 Info Graphic Analysis
7.9 Kodak
7.9.1 Company Overview
7.9.2 Financial Analysis
7.9.3 Strategic Positioning
7.9.4 Info Graphic Analysis
7.10 Rylo
7.10.1 Company Overview
7.10.2 Financial Analysis
7.10.3 Strategic Positioning
7.10.4 Info Graphic Analysis
7.10 Bubl Technology
7.10.1 Company Overview
7.10.2 Financial Analysis
7.10.3 Strategic Positioning
7.10.4 Info Graphic Analysis
The Global 360-Degree Camera Market has been studied from the year 2019 till 2026. However, the CAGR provided in the report is from the year 2021 to 2026. The research methodology involved three stages: Desk research, Primary research, and Analysis & Output from the entire research process.
The desk research involved a robust background study which meant referring to paid and unpaid databases to understand the market dynamics; mapping contracts from press releases; identifying the key players in the market, studying their product portfolio, competition level, annual reports/SEC filings & investor presentations; and learning the demand and supply-side analysis for the 360-Degree Camera Market.
The primary research activity included telephonic conversations with more than 50 tier 1 industry consultants, distributors, and end-use product manufacturers.
Finally, based on the above thorough research process, an in-depth analysis was carried out considering the following aspects: market attractiveness, current & future market trends, market share analysis, SWOT analysis of the company and customer analytics.
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