Pet Food Nutraceutical Market

Global Pet Food Nutraceutical Market is projected to grow at a significant CAGR from 2017 to 2025

Pets have become a household vision and are seen to be loved and adored by families worldwide. With the change in the mind-set of society, acceptance for pets has also grown and so has the market for pet food and allied industries. Pet food nutraceuticals are pet foods which contain bioactive chemicals gathered from food but taken in the form of supplements in higher concentration than provided by an ordinary diet. The factors influencing the growth of the market are increase in urbanisation, rising wages, varying lifestyles, among others. Pets are more and more accepted by society and even given family status in some cases, thereby improving the growth of the pet food nutraceuticals market. The market based on ingredient type is segmented into omega 3 fatty acids, proteins & peptides, milk bio actives, probiotics, dietary fibres and others. The omega 3 fatty acids segment leads the market followed by probiotics, mainly due to their use in curing or controlling age associated diseases in pets such as joint deterioration and cognitive dysfunction. Based on function, the pet food nutraceuticals market is segmented into nutrition/therapeutic and supplements. The use of pet supplements and nutraceuticals is a relatively recent practice in veterinary medicine. It is up to the consumer to become informed about the integrity and ethics of the manufacturer to provide any measure of assurance that the product is effective and unadulterated.

The report is designed to provide a complete view on the global Pet Food Nutraceutical market. The report has been categorised into qualitative and quantitative insights over the forecast period (2017-2025). The demand and supply matrix section falls under the qualitative information category wherein the market dynamics for Pet Food Nutraceutical market has been studied considering a short term forecast of the factors/ variables which have an impact on Pet Food Nutraceutical market. The market segments and their respective estimates & forecasts has been covered under the quantitative information category. Regional estimates and forecasts & trend analysis for each country and region is also available in the study. The report concludes by providing the competitive landscape of the major market participants which are profiled by analysing their organic & inorganic growth strategies, regional presence, and product portfolio among others.

Study Technique: Global Pet Food Nutraceutical Market

The global Pet Food Nutraceutical market has been studied from the year 2016 till 2025. However, the CAGR provided in the report is from the year 2017 to 2025. The research methodology involved three stages: Desk research, Primary research, and Analysis & Output from the entire research process. The desk research involved a robust background study which meant referring to paid and unpaid databases to understand the market dynamics; mapping contracts from press releases; identifying the key players in the market, studying their product portfolio, competition level, annual reports/SEC filings & investor presentations; and learning the demand and supply side analysis for the Pet Food Nutraceutical market. The primary research activity included telephonic conversations with more than 50 tier 1 industry consultants, distributors, and end-use product manufacturers. Finally, based on the above thorough research process, an in-depth analysis was carried out considering the following aspects: market attractiveness, current & future market trends, market share analysis, SWOT analysis of the company’s manufacturing Pet Food Nutraceutical, and customer analytics.

Global Pet Food Nutraceutical Market Segmentation

Based on pet type, the pet food nutraceuticals markets is segmented into cat, fish, bird, dogs and others. The dog and the cat segment together account for majority of the market share due to them being the species of pet most widely adopted across the world. Based on application, the pet food nutraceuticals market is segmented into weight management, immune system, food allergies, pain relief, digestive health, skin and coat, eye care and others. The immune system segment accounts for majority of the market, closely followed by the food allergies and pain relief segment.

End-User Landscape (Consumer Profile): Pet Food Nutraceutical Market

Companies such as Archer Daniels Midland, BASF SE, Dupont, DSM, Kemin, and Nestle (Purina PetCare), among others are investing extensively in the manufacturing and sale of Pet Food Nutraceutical, which presents a huge opportunity to Pet Food Nutraceutical suppliers. The report provides a detailed list of end-users operating across the world. The end-user landscape includes consumer contact details, geographical presence, revenue, product portfolio, organic, and inorganic growth strategies among others.

Competitive Landscape:

Archer Daniels Midland, BASF SE, Dupont, DSM, Kemin, Nestle (Purina PetCare), and Omega Protein, among others account for the major share in Pet Food Nutraceutical market. Companies are investing in innovation/R&D, brand building, and fostering strong relationships with customers to support their competitive position. The other companies profiled in the report include: Novotech Neutraceutical, Nutraceuticals International LLC, and Proctor & Gamble (Mars).

Please note: This is not an exhaustive list of companies profiled in the report.