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Global Invisible In-the Canal Hearing Aids Market Size, Trends & Analysis - Forecasts to 2027 By Offering (IIC Hearing Device, and Portable Charging Accessories), By Price Range (Below USD 2000, USD 2001 to USD 3000, and Above USD 3001), By End-User (E-Commerce, Independent & Company Owned Retail Stores, Hearing Aid Clinics, and Hospitals), Region (North America, Asia Pacific, CSA, Europe, and the Middle East and Africa), Company Market Share Analysis, and Competitor Analysis
The global invisible in-the canal hearing aids market is projected to grow at a CAGR value of 10.5% from 2022 to 2027.
Invisible or ultra-small hearing devices are one of the smallest and smart devices in the hearing aid industry. This type of device is specially designed to fit in the ear canal entirely without it being seen from the exterior. Such devices are helpful for patients who have mild to moderate hearing loss. Because of its customized feature, and invisibleness, the IIC hearing aids have been in the trend since the inception of small sized hearing devices in the market.
Moreover, the IIC hearing devices have been proven to be more comfortable and discreet, than other hearing aids such as in-the-ear (ITE) hearing aids, and behind-the-ear (BTE) hearing aids. Also, these vary in colour, size, and special features such as portable charging units. Invisible hearing aids inside the ear are custom-made to fit the shape of your ear. A custom hearing device is created using an ear mold.
The market for invisible in-the canal hearing aids is heavily driven by the rapidly rising technological advancements in impaired hearing devices industry, rising prevalence of hearing loss especially amongst pediatric patients, increasing awareness regarding smart, and invisible hearing aids in developing regions and rising incidence of noise-induced hearing loss.
Starkey Laboratories, Inc., Phonak, Koninklijke Philips N.V., Siemens, and Oticon are the top players in the market who offer smart and discreet invisible hearing devices in developed and developing regions.
The augment of COVID-19 pandemic has had a detrimental influence on the adoption of invisible in-the canal hearing aids in the initial phase of 2020, affecting the market in a negative way. The healthcare industry had prioritized to address the pandemic situation, and cause of which the hearing aids industry experienced a set-back. However, with the ease in lockdown norms and depletion in COVID-19 cases, and with the rising cases of hearing disease, the market is expected to rise gradually.
In particular, the provision of ENT-related surgeries and services had been disproportionally affected due to the reallocation of intensive care resources. According to the Centers for Disease Control and Prevention (CDC), ENT clinics and audiology centers pose a medium-to-high risk for COVID-19 infection, considering the proximity, test set-up, and length of appointments. The fact that a majority of people who require audiology services (aged over 65 years) are also the ones at the highest risk of COVID-19 related mortality and morbidity, underscores the importance of reassessing how hearing care is delivered.
Based on the offering, the invisible in-the canal hearing aids market is segmented into IIC hearing device, and portable charging accessories. The IIC hearing device segment is predicted to have the largest share in the market during the forecast period. Rising prevalence of hearing loss, increasing demand for custom-made or invisible device, increasing product launch strategies in developing regions are some of the factors driving the growth of the segment in the invisible in-the canal hearing aids market.
Based on the price range, the invisible in-the canal hearing aids market is segmented into below USD 2000, USD 2001 to USD 3000, and above USD 3001. The USD 2001 to USD 3000 segment is predicted to have the largest share in the market during the forecast period. Increasing availability of affordable invisible hearing devices both in developed and developing countries, rising demand for economic hearing aids, increasing preference for long-term devices are some of the factors driving the growth of the segment in the invisible in-the canal hearing aids market.
Based on the end-user, the invisible in-the canal hearing aids market is segmented into E-commerce, independent & company owned retail stores, hearing aid clinics, and hospitals. The hospitals segment is predicted to have the largest share in the market during the forecast period. Supportive reimbursement schemes, rising patient admission to ENT department for hearing loss, and increasing hearing implantation surgeries in hospital facilities are some of the drivers supporting the growth of the segment in the market.
As per the geographical analysis, the invisible in-the canal hearing aids market can be classified into North America (the United States, Canada, and Mexico), Asia Pacific (India, China, Japan, Malaysia, Singapore, and the Rest of Asia Pacific), Europe (Germany, United Kingdom, Italy, France, Spain, Netherlands, and Rest of Europe), Middle East & Africa (Saudi Arabia, United Arab Emirates, and Rest of the Middle East & Africa) and Central & South America (Brazil, Argentina, and Rest of Central and South America).
North America (the United States, Canada, and Mexico), will have a dominant share in the invisible in-the canal hearing aids market from 2022 to 2027. Rising awareness and availability of latest hearing devices, increasing geriatric patients, and supportive reimbursement scenario for the purchase of these hearing aids are some of the drivers supporting the dominance of the region.
Moreover, the Asia Pacific (India, China, Japan, Malaysia, Singapore, and the Rest of Asia Pacific), region is expected to be the fastest-growing segment in the global invisible in-the canal hearing aids market during the forecast period. Rising prevalence of hearing loss in pediatric and geriatric patients, flourishing medical tourism industry are the prime factors supporting the growth of the region in the market.
Audicus, Eargo, Starkey Laboratories, Inc., Phonak, Koninklijke Philips N.V., MicroTech, Oticon, Hear Soundly, Accurate Hearing Systems, Beltone, ReSound, Siemens, Unitron, Lively, and Audio Service among others are the key players in the global invisible in-the canal hearing aids market.
Please note: This is not an exhaustive list of companies profiled in the report.
Chapter 1 Methodology
1.1 Market Scope & Definitions
1.2 Estimates & Forecast Calculation
1.3 Historical Data Overview and Validation
1.4 Data Sources
1.4.1 Secondary
1.4.2 Primary
Chapter 2 Report Outlook
2.1 Invisible in-the Canal Hearing Aids Industry Overview, 2022-2027
2.1.1 Industry Overview
2.1.2 End-User Overview
2.1.3 Offering Overview
2.1.4 Price Range Overview
2.1.6 Regional Overview
Chapter 3 Invisible in-the Canal Hearing Aids Market Trends
3.1 Market Segmentation
3.2 Industry Background, 2022-2027
3.3 Market Key Trends
3.3.1 Positive Trends
3.3.1.1 The rising prevalence of hearing impaired patients
3.3.2 Challenges
3.3.2.1 The accessibility of indemnification schemes in poorer nations
3.4 Prospective Growth Scenario
3.4.1 End-User Growth Scenario
3.4.2 Offering Growth Scenario
3.4.3 Price Range Growth Scenario
3.5 COVID-19 Influence over Market Growth
3.6 Porter’s Analysis
3.7 PESTEL Analysis
3.8 Value Chain & Supply Chain Analysis
3.9 Regulatory Framework
3.9.1 North America
3.9.2 Europe
3.9.3 APAC
3.9.4 LATAM
3.9.5 MEA
3.10 End-User Overview
3.11 Market Share Analysis, 2021
3.11.1 Company Positioning Overview, 2021
Chapter 4 Invisible in-the Canal Hearing Aids Market, By End-User
4.1 End-User Outlook
4.2 E-Commerce
4.2.1 Market Size, By Region, 2022-2027 (USD Billion)
4.3 Independent & Company Owned Retail Stores
4.3.1 Market Size, By Region, 2022-2027 (USD Billion)
4.4 Hearing Aid Clinics
4.4.1 Market Size, By Region, 2022-2027 (USD Billion)
4.5 Hospitals
4.5.1 Market Size, By Region, 2022-2027 (USD Billion)
Chapter 5 Invisible in-the Canal Hearing Aids Market, By Offering
5.1 Offering Outlook
5.2 IIC Hearing Device
5.2.1 Market Size, By Region, 2022-2027 (USD Billion)
5.3 Portable Charging Accessories
5.3.1 Market Size, By Region, 2022-2027 (USD Billion)
Chapter 6 Invisible in-the Canal Hearing Aids Market, By Price Range
6.1 Below USD 2000
6.1.1 Market Size, By Region, 2022-2027 (USD Billion)
6.2 USD 2001 to USD 3000
6.2.1 Market Size, By Region, 2022-2027 (USD Billion)
6.3 Above USD 3001
6.3.1 Market Size, By Region, 2022-2027 (USD Billion)
Chapter 7 Invisible in-the Canal Hearing Aids Market, By Region
7.1 Regional outlook
7.2 North America
7.2.1 Market Size, By Country 2022-2027 (USD Billion)
7.2.2 Market Size, By End-User, 2022-2027 (USD Billion)
7.2.3 Market Size, By Offering, 2022-2027 (USD Billion)
7.2.4 Market Size, By Price Range, 2022-2027 (USD Billion)
7.2.6 U.S.
7.2.6.1 Market Size, By End-User, 2022-2027 (USD Billion)
7.2.4.2 Market Size, By Offering, 2022-2027 (USD Billion)
7.2.4.3 Market Size, By Price Range, 2022-2027 (USD Billion)
7.2.7 Canada
7.2.7.1 Market Size, By End-User, 2022-2027 (USD Billion)
7.2.7.2 Market Size, By Offering, 2022-2027 (USD Billion)
7.2.7.3 Market Size, By Price Range, 2022-2027 (USD Billion)
7.3 Europe
7.3.1 Market Size, By Country 2022-2027 (USD Billion)
7.3.2 Market Size, By End-User, 2022-2027 (USD Billion)
7.3.3 Market Size, By Offering, 2022-2027 (USD Billion)
7.3.4 Market Size, By Price Range, 2022-2027 (USD Billion)
7.3.6 Germany
7.3.6.1 Market Size, By End-User, 2022-2027 (USD Billion)
7.3.6.2 Market Size, By Offering, 2022-2027 (USD Billion)
7.3.6.3 Market Size, By Price Range, 2022-2027 (USD Billion)
7.3.7 UK
7.3.7.1 Market Size, By End-User, 2022-2027 (USD Billion)
7.3.7.2 Market Size, By Offering, 2022-2027 (USD Billion)
7.3.7.3 Market Size, By Price Range, 2022-2027 (USD Billion)
7.3.8 France
7.3.7.1 Market Size, By End-User, 2022-2027 (USD Billion)
7.3.7.2 Market Size, By Offering, 2022-2027 (USD Billion)
7.3.7.3 Market Size, By Price Range, 2022-2027 (USD Billion)
7.3.9 Italy
7.3.9.1 Market Size, By End-User, 2022-2027 (USD Billion)
7.3.9.2 Market Size, By Offering, 2022-2027 (USD Billion)
7.3.9.3 Market Size, By Price Range, 2022-2027 (USD Billion)
7.3.10 Spain
7.3.10.1 Market Size, By End-User, 2022-2027 (USD Billion)
7.3.10.2 Market Size, By Offering, 2022-2027 (USD Billion)
7.3.10.3 Market Size, By Price Range, 2022-2027 (USD Billion)
7.3.11 Russia
7.3.11.1 Market Size, By End-User, 2022-2027 (USD Billion)
7.3.11.2 Market Size, By Offering, 2022-2027 (USD Billion)
7.3.11.3 Market Size, By Price Range, 2022-2027 (USD Billion)
7.4 Asia Pacific
7.4.1 Market Size, By Country 2022-2027 (USD Billion)
7.4.2 Market Size, By End-User, 2022-2027 (USD Billion)
7.4.3 Market Size, By Offering, 2022-2027 (USD Billion)
7.4.4 Market Size, By Price Range, 2022-2027 (USD Billion)
7.4.6 China
7.4.6.1 Market Size, By End-User, 2022-2027 (USD Billion)
7.4.6.2 Market Size, By Offering, 2022-2027 (USD Billion)
7.4.6.3 Market Size, By Price Range, 2022-2027 (USD Billion)
7.4.7 India
7.4.7.1 Market Size, By End-User, 2022-2027 (USD Billion)
7.4.7.2 Market Size, By Offering, 2022-2027 (USD Billion)
7.4.7.3 Market Size, By Price Range, 2022-2027 (USD Billion)
7.4.8 Japan
7.4.7.1 Market Size, By End-User, 2022-2027 (USD Billion)
7.4.7.2 Market Size, By Offering, 2022-2027 (USD Billion)
7.4.7.3 Market Size, By Price Range, 2022-2027 (USD Billion)
7.4.9 Australia
7.4.9.1 Market Size, By End-User, 2022-2027 (USD Billion)
7.4.9.2 Market size, By Offering, 2022-2027 (USD Billion)
7.4.9.3 Market Size, By Price Range, 2022-2027 (USD Billion)
7.4.10 South Korea
7.4.10.1 Market Size, By End-User, 2022-2027 (USD Billion)
7.4.10.2 Market Size, By Offering, 2022-2027 (USD Billion)
7.4.10.3 Market Size, By Price Range, 2022-2027 (USD Billion)
7.5 Latin America
7.5.1 Market Size, By Country 2022-2027 (USD Billion)
7.5.2 Market Size, By End-User, 2022-2027 (USD Billion)
7.5.3 Market Size, By Offering, 2022-2027 (USD Billion)
7.5.4 Market Size, By Price Range, 2022-2027 (USD Billion)
7.5.6 Brazil
7.5.6.1 Market Size, By End-User, 2022-2027 (USD Billion)
7.5.6.2 Market Size, By Offering, 2022-2027 (USD Billion)
7.5.6.3 Market Size, By Price Range, 2022-2027 (USD Billion)
7.5.7 Mexico
7.5.7.1 Market Size, By End-User, 2022-2027 (USD Billion)
7.5.7.2 Market Size, By Offering, 2022-2027 (USD Billion)
7.5.7.3 Market Size, By Price Range, 2022-2027 (USD Billion)
7.5.8 Argentina
7.5.7.1 Market Size, By End-User, 2022-2027 (USD Billion)
7.5.7.2 Market Size, By Offering, 2022-2027 (USD Billion)
7.5.7.3 Market Size, By Price Range, 2022-2027 (USD Billion)
7.6 MEA
7.6.1 Market Size, By Country 2022-2027 (USD Billion)
7.6.2 Market Size, By End-User, 2022-2027 (USD Billion)
7.6.3 Market Size, By Offering, 2022-2027 (USD Billion)
7.6.4 Market Size, By Price Range, 2022-2027 (USD Billion)
7.6.6 Saudi Arabia
7.6.6.1 Market Size, By End-User, 2022-2027 (USD Billion)
7.6.6.2 Market Size, By Offering, 2022-2027 (USD Billion)
7.6.6.3 Market Size, By Price Range, 2022-2027 (USD Billion)
7.6.7 UAE
7.6.7.1 Market Size, By End-User, 2022-2027 (USD Billion)
7.6.7.2 Market Size, By Offering, 2022-2027 (USD Billion)
7.6.7.3 Market Size, By Price Range, 2022-2027 (USD Billion)
7.6.8 South Africa
7.6.7.1 Market Size, By End-User, 2022-2027 (USD Billion)
7.6.7.2 Market Size, By Offering, 2022-2027 (USD Billion)
7.6.7.3 Market Size, By Price Range, 2022-2027 (USD Billion)
Chapter 8 Company Landscape
8.1 Competitive Analysis, 2021
8.2 Audicus
8.2.1 Company Overview
8.2.2 Financial Analysis
8.2.3 Strategic Positioning
8.2.4 Infographic Analysis
8.3 Eargo
8.3.1 Company Overview
8.3.2 Financial Analysis
8.3.3 Strategic Positioning
8.3.4 Infographic Analysis
8.4 Starkey Laboratories, Inc.
8.4.1 Company Overview
8.4.2 Financial Analysis
8.4.3 Strategic Positioning
8.4.4 Infographic Analysis
8.5 Phonak
8.5.1 Company Overview
8.5.2 Financial Analysis
8.5.3 Strategic Positioning
8.5.4 Infographic Analysis
8.6 Koninklijke Philips N.V.
8.6.1 Company Overview
8.6.2 Financial Analysis
8.6.3 Strategic Positioning
8.6.4 Infographic Analysis
8.7 MicroTech
8.7.1 Company Overview
8.7.2 Financial Analysis
8.7.3 Strategic Positioning
8.7.4 Infographic Analysis
8.8 Oticon
8.8.1 Company Overview
8.8.2 Financial Analysis
8.8.3 Strategic Positioning
8.8.4 Infographic Analysis
8.9 Hear Soundly
8.8.1 Company Overview
8.8.2 Financial Analysis
8.8.3 Strategic Positioning
8.8.4 Infographic Analysis
8.10 Siemens
8.10.1 Company Overview
8.10.2 Financial Analysis
8.10.3 Strategic Positioning
8.10.4 Infographic Analysis
8.11 Others
8.11.1 Company Overview
8.11.2 Financial Analysis
8.11.3 Strategic Positioning
8.11.4 Infographic Analysis
The Global Invisible In-the Canal Hearing Aids Market has been studied from the year 2019 till 2027. However, the CAGR provided in the report is from the year 2022 to 2027. The research methodology involved three stages: Desk research, Primary research, and Analysis & Output from the entire research process.
The desk research involved a robust background study which meant referring to paid and unpaid databases to understand the market dynamics; mapping contracts from press releases; identifying the key players in the market, studying their product portfolio, competition level, annual reports/SEC filings & investor presentations; and learning the demand and supply-side analysis for the Invisible In-the Canal Hearing Aids Market.
The primary research activity included telephonic conversations with more than 50 tier 1 industry consultants, distributors, and end-use product manufacturers.
Finally, based on the above thorough research process, an in-depth analysis was carried out considering the following aspects: market attractiveness, current & future market trends, market share analysis, SWOT analysis of the company and customer analytics.
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